The digital world has a LOT of noise. This noise is made louder by all the new shiny objects that appear daily in your email box.
The reality is this:
Over the past 14 years we have we tried and tested MANY different options. Invested thousands of hours. I had more failures than successes. Because of this I found a couple of easy to use systems to help you automate, focus, measure and improve your digital marketing.
Because the “digital world” is so focused on new shiny objects we realized there are a couple fundamentals that are important:
Honestly answer these 5 question:
We created this digital marketing implementation and improvement programme where the aim is to implement digital marketing and sales tools in your business for fast, measurable results.
How do we do it? What is a growth plan?
We use a Growth Hacking Framework to grow your business. In 2006 I created the 18 GAP Marketing Turnover Boost Model. This helped clients x2 turnover in a short period of time.
Growth Hacking took business growth to the next level. It is a framework which is easy to explain and understand. This is why many companies now use and employ growth teams to focus and grow their businesses.
In 2006 it was a lot harder to grow a business becuase the technology was not there yet or it was extremely expensive to get. Today, you get platforms and technologoy that supports growing your business at a fraction of the cost making it extremely affordable.
This means the focus is on growing your business in ALL areas; not just digital marketing!
A growth plan is a SPECIFIC plan for your business to grow. It is not just one thing like more leads, it is looking at EVERYTHING!
Results? Here are some results we helped clients get (business is a team sport ... )
Some Google Analytics Stats
After initial setup: 4197 visits and 359 leads (this was already x2 on previous campaign)
After some improvement: 9328 visits and 773 leads (slight increase in budget; around 8%)
Just after update: 41 375 visits and 2347 leads (they received around 1000 leads before).
After some improvement: 53 121 visits and 3779 leads on the same advertising budget.
The programme will NOT work for everyone. The first step is to determine IF it is a right fit for YOU.
If you are NOT spending money on marketing this will not be for you (ideally R15 000 or more per month). Your investment with us is from R8000 per month and may include (all depends on your growth plan):
If you do not have a sales team or dedicated sales person this will not be for you. Systems and tools will be for your account.
This growth plan is IDEAL for companies interested in BETTER measurable results from their CURRENT marketing and sales activities with small to medium sales teams.
This is a review of your current marketing and sales, putting measurements in place, using online marketing and sales tools, and tweaking it monthly for better measurable results.
I personaly only work with 10 clients per year using Growth Hacking as a framework for your growth plan. This is a 12-to-24 month programme and we will not take on a competitor of yours while we are working with you at this level. Many of our clients have found competitive advantages in the market during this time and we want to keep it that way.
My team: We have capacity for 20 clients where my team works on your growth plan.
Johan Mouton (Growth Hacker) B.Com Hons Marketing Your marketing process guy 082 325 3082
© 2019 - Johan Mouton